Where Strategy, Storytelling & Design Come Together
I’m a multidisciplinary graphic design and marketing communications professional with a passion for turning ideas, information, and complex concepts into clear, compelling visual experiences.
Throughout my career, I’ve worked across technology, aerospace and defense, construction, and professional services, developing brand identities, integrated marketing campaigns, digital and print communications, presentations, advertising, websites, and content that help organizations communicate with purpose and connect with their audiences.
My experience goes well beyond design execution. I bring together creative thinking, marketing strategy, content development, research, and project coordination, allowing me to take an idea from initial concept through final delivery. Whether I’m developing a brand, writing and designing a campaign, transforming technical information into an engaging presentation, or creating digital content, I approach every project with curiosity, attention to detail, and a strong understanding of the audience.
Today, my work has expanded into the architecture, engineering, and construction environment, where I contribute to marketing and business development initiatives, proposal presentations, website and social media content, branding, advertising, construction graphics, and client communications. This experience has added another dimension to my background—strengthening my ability to organize complex information, collaborate across disciplines, and balance creativity with real-world business needs.
Earlier in my career, I spent many years developing visual communications for technology-driven organizations, ultimately serving as an Art Director and later as a Brand Marketing Manager. Those experiences shaped the way I work today: think strategically, communicate clearly, design with purpose, and never stop learning.
I believe great design is more than making something look beautiful. It should make information easier to understand, strengthen a brand's story, and inspire people to take action.
And after decades in the creative profession, that is still the part of the work I enjoy most—taking something that begins as an idea and bringing it to life.
Visit my LinkedIn profile for more.
CORE EXPERTISE
Brand & Visual Communications
Brand identity, logo design, art direction, typography, visual storytelling, campaign development, and brand consistency across print and digital channels.
Brand identity, logo design, art direction, typography, visual storytelling, campaign development, and brand consistency across print and digital channels.
Marketing & Advertising
Integrated campaigns, email marketing, social media, digital advertising, magazine advertising, direct marketing, website content, trade shows, and promotional initiatives.
Integrated campaigns, email marketing, social media, digital advertising, magazine advertising, direct marketing, website content, trade shows, and promotional initiatives.
Content & Communications
Creative concepts, marketing copy, presentations, case studies, white papers, product communications, social content, email campaigns, and technical information transformed into clear, audience-focused messaging.
Creative concepts, marketing copy, presentations, case studies, white papers, product communications, social content, email campaigns, and technical information transformed into clear, audience-focused messaging.
Print & Digital Design
Brochures, catalogs, advertisements, presentations, eBooks, infographics, digital campaigns, website graphics, promotional materials, and other customer-facing communications.
Brochures, catalogs, advertisements, presentations, eBooks, infographics, digital campaigns, website graphics, promotional materials, and other customer-facing communications.
Web & Digital Experience
Website design and content development, WordPress, CMS management, UX-focused design, digital asset creation, and collaboration with developers.
Website design and content development, WordPress, CMS management, UX-focused design, digital asset creation, and collaboration with developers.
Creative Project Management
Managing projects from concept through production while coordinating priorities, deadlines, vendors, stakeholders, and cross-functional teams.
Managing projects from concept through production while coordinating priorities, deadlines, vendors, stakeholders, and cross-functional teams.
Business Development Support
Prospect and market research, proposal development, capability presentations, client communications, and marketing materials supporting new-business opportunities.
Prospect and market research, proposal development, capability presentations, client communications, and marketing materials supporting new-business opportunities.
TOOLS & PLATFORMS
Adobe Creative Cloud
InDesign • Photoshop • Illustrator • Adobe Express
InDesign • Photoshop • Illustrator • Adobe Express
Design & Web
WordPress • CMS & DAM Platforms
WordPress • CMS & DAM Platforms
Business & Collaboration
Microsoft 365 • SharePoint • Google Workspace • Salesforce • ZoomInfo • QuickBooks • Project Management Platforms
Microsoft 365 • SharePoint • Google Workspace • Salesforce • ZoomInfo • QuickBooks • Project Management Platforms